Proper Burger wanted clients to understand why their burgers were a step above the competition.

They also wanted to capture the atmosphere inside the restaurant.

Biggest challenge, on a limited budget, was how to capture all the footage needed to meet the brief.

Kitchen video footage was captured in the morning to avoid interruptions during the busy evening period.Four ‘staged’ actors were used as ‘customers’ within the setting of a normal evening’s service surrounded by paying clientele for authenticity and atmosphere.

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Proper Burger

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